Tramstop Strasbourg-Hoenheim, Zaha Hadid Architects, Drone Video

BECOMING office for visual communication

BECOMING office for visual communication is a Karlsruhe-based design studio with a reputation for systematic, modern graphic solutions.
Our core competencies brand identity, interface design, website design and architecture photography are unified by a reduced but confident visual language.
We work in a close and collaborative process with forward-thinking clients from the industrial and cultural sector to create relevant, bespoke design solutions.



Interface and icon design for AWARO’s project and data room for the construction industry with currently 20k users.
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October 2011

Reddot design award for artist Jupp Gauchels exhibition catalogue ‚Rhythm and Greens‘.


Architectural photos of highrise Zipper Düsseldorf by J.Mayer.H architects.
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Interface Services

Interface Design
Website Design
User Experience
Icon Design


Corporate Services

Identity Design
Logo Design
Art Direction

Photography Services

Architectural Photography
Portrait Photography
Drone Photography

November 2017

Our photos of brutalist buildings in Agadir, Morocco, are illustrating an Agadir case study in the exhibition catalogue ‚SOS Brutalism‘ by Deutsches Architekturmuseum Frankfurt and Wüstenrot Stiftung.


Website for Karlsruhe artist couple Barbara Jäger and OMI Riesterer presenting 50 years of individual and joint artistic work.
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Logo and business cards for Karlsruhe architects büro 72.5.
Name, logo and stencil font reflect the systematic planning approach of the architects.

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October 2015

Royal Academy of Arts London uses our KA300 pavilion photo for its architecture program folder.


BECOMING was founded in 2004 by Frank Dinger. Frank studied architecture at KIT Karlsruhe Institute of Technology. During his study he began to focus on interactive media and collaborated as a designer on the research project ‚Computerbased Integrated Planning‘ at ifib (research institute for industrial building production), founded by game-changing swiss architect Fritz Haller.
Since his studys Frank is working as corporate and interface designer on a freelance basis for AWARO (online collaboration solutions) and digitales bauen (integrated, modular planning), companys originally hived off from the ifib research institute.
In 2015 Frank began to work additionally as an architectural photographer for architects like J.Mayer.H.
In 2017 Frank became member of Karlsruhe artists house Atelierhaus Neue Schule, presenting there vector drawings and photographs.


Logo for AWARO, collaboration solutions department of AirITSystems
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April 2022

Ingenhoven architects share our Stuttgart21 story video in Instagram.


Architectural photos of Kehl tramstop for J.Mayer.H architects have been published on international architecture platforms archdaily, designboom, dezeen.
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AWARO by AirITSystems, digitales bauen Part of Drees & Sommer
Group practice Dr. A. Lauffer & Dr. R. Weber-Lauffer, büro 72.5 architects, Atelierhaus Neue Schule
J.Mayer.H architects, Rubner Holzbau, Commerz Real AG
Jupp Gauchel, Barbara Jäger & OMI Riesterer, weJAZZ



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